Makeup serves as a means of self-expression, but recent beauty trends have leaned toward more subdued looks. However, as we step into a new year, beauty trends are shifting towards more expressive styles. Canadian makeup experts Brigitte Lacoste from Montreal and Becca Marie from Vancouver offer insights into upcoming trends for face, lips, eyes, and cheeks.
**Cutting-Edge Beauty**
Artificial Intelligence (AI) is now influencing makeup trends, especially concerning complexion. Lacoste notes a desire for a flawless appearance akin to highly retouched or AI-generated images. This trend emphasizes skincare and esthetic treatments but takes it to an “almost artificial” level by focusing on products that provide a radiant glow from within, such as glowy primers mixed with foundation.
**Vibrant Vibes**
Looking ahead, colorful eyeshadows are expected to make a comeback. Marie predicts bold shades like blues, greens, pinks, and purples will feature prominently in editorial-inspired looks. The runways for Spring 2026 showcased expressive and maximalist makeup trends, with graphic shapes, color-blocking, and bold lines taking center stage.
**Lash Adventures**
In 2026, lashes will serve as accessories, with colorful, stacked, feathered, and asymmetrical designs gaining popularity. Lacoste anticipates the use of false lashes and colored or glitter mascaras for dramatic expressions, making lashes a fun tool for personal style statements.
**Cheek Chic**
Glowy and vibrant cheeks remain on-trend, but expect more precise application techniques to emerge. Techniques like blush layering and draping will gain popularity in the coming months, offering a fresh approach to cheek color application for a lifted and radiant look.
**Pout Power**
Lips will take the spotlight in makeup looks this year, with bold colors and unexpected patterns making a comeback. Lacoste highlights the resurgence of intense reds and powdery neon pinks on the runways. Additionally, the “ghost lashes” trend, focusing on accentuating lips over mascara, is expected to gain momentum.
**Shimmer and Glam**
Inspired by the jewel-encrusted makeup looks from HBO’s *Euphoria*, makeup artist Sophia Sinot’s work on Zara Larsson, and trends seen at festivals and night events, Marie predicts a return to gemstone-heavy makeup looks. Expect to see more sparkle and shine in makeup looks this year, adding a touch of glamour to various occasions.